Learn how to incorporate social media into your content marketing strategy.
Level up your content marketing by adding a social dimension to your strategy. In this course, you’ll learn everything you need to conceptualize and implement an expert content marketing strategy for your social media platforms. From identifying your audience and selecting the best social networks for your brand to managing your content calendar, teaming up with influencers and monitoring your engagement, the proven techniques and real-world examples in this course will take you from social media newbie to creating a powerful social presence for your brand.
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Chapter 4:Partnering with influencers
Chapter 6: Evaluating impact