Learn the fundamentals of Search Engine Optimization with this course full of insider tips to get your site more clicks and conversions.
Every successful business drives traffic through Google and the first 5 organic results on the first page account for 67% of all search clicks. With so much at stake, you need to make sure that your website ranks number one every time in order to get noticed.
In this project-based course filled with expert tips & tricks for launching and scaling a successful SEO campaign, you’ll learn how to perform a professional technical SEO analysis, content audit and link audit. You’ll also learn the basic theory behind SEO, how Google’s algorithm works and how to perform in-depth research, analysis and reporting.
By the end of this course, you’ll know how to build and implement an expert SEO strategy from scratch to ensure that your site consistently ranks at the top.
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Chapter 1: Introduction
Chapter 2: SEO 101
Chapter 3: Technical Analysis
Chapter 4: Content Audit
Chapter 6: Outreach
Chapter 7: Project Management