Learn how to expertly target your Facebook Ads to run successful campaigns with a high ROI.
If content is king then targeting is queen. Learn how to improve ad performance and scale your Facebook campaigns in this top-rated targeting course.
Dive deep into targeting on Facebook by learning all about the 11 types of custom audiences, which ones make the best lookalikes and which combination you should be using for each project. You’ll cover strategy for lookalike and saved audiences and go into detail about how to use each, including narrowing, sizing, using connections, naming conventions and how to avoid audience burnout..
Upon completion, you’ll know how to use the powerful data capabilities of Facebook
And you’ll have learned a set of key targeting techniques that you can apply quickly to new or existing campaigns.
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